GOOGLE'S top searchs for 2010 seem to be obvious and practical



Google lists top searches of 2010

Year-end findings show that top searches included the World Cup and BP
oil spill as well as the question "what is love"?
Last Modified: 11 Dec 2010


Major sporting events like the football World Cup were among the top
searches on the internet this year, Google says.

The findings were released in Zeitgeist 2010: How the world searchedas
a year-end aggregation of billions of search queries which the company
says "captures the spirit of 2010".

In a nutshell, 2010 has been a year of global struggles ranging from
the debt crisis, soaring unemployment and political turmoil to
achievements in the medical and scientific fields, and catastrophic
tragedies caused by both man and nature.

So what did most people search for?

Besides world sporting events, most people had searched for disaster
stories such as the earthquakes in Haiti and Chile, as well as the BP
oil spill off the US coast in the Gulf of Mexico.

The results showed people's preoccupation with celebrity, as shown by
queries on Canadian teen sensation Justin Beiber and singer Lady Gaga.

Chatroulette, a controversial website that offers random video chat
with strangers, iPad and Justin Bieber topped the list for the fastest
rising queries.

'Searching for love'

The most popular searches in the United Arab Emirates were for social
networking sites YouTube, Facebook, the various email and short
messaging services, as well as online job placement, news and
entertainment portals.

"Love" was among the most popular word searched in Kenya, the only
African nation listed, along with popular social networking sites.

The top "what is..." search of 2010 in the US was "what is love?"

In India, the railway ticketing site IRCTC topped the charts of the
year-on-year fastest rising bracket, followed by queries on
smartphones, songs, YouTube, movies and Bollywood stars.

In the UK, terms on the national elections such as "register to vote",
"Cameron" and "Labour Party" topped the fastest-rising searches for
news and current events list.

Kevin Anderson, a freelance journalist specialising in digital
strategy, told Al Jazeera that overall the searches were dominated by
queries on gadgets and celebrities.

"Instead of bookmarks, most people were also using Google as an online
address book to search for their most frequently visited sites like
Gmail, Hotmail, Yahoo Mail, Facebook and Twitter, as well as favourite
topics on news, food, sports, health and entertainment," he said.

"There were searches on not only natural disasters like the
earthquakes in Haiti and Chile, but also charities which people can
contribute to."

The Google listing however did not make any distinction between
searches made from mobile phones and computer desktops or laptops.

Al Jazeera is not responsible for contents on external links.


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