Re: “Saving Gaia” – Violent Advertisement
- From: info@xxxxxxxxxxxxxx
- Date: Fri, 6 Jun 2008 07:24:41 -0700 (PDT)
On Jun 3, 4:51 am, i...@xxxxxxxxxxxxxx wrote:
To Whoever is concern,
Recently there is a TVadvertisementabout GAIA where gory, gruesome,
bloody image of a boy’s head was shown. It shows a knife cutting into
the head and blood flowing out.
Though theadvertisementis for a worthy cause, it does not justify
using sadistic images. Isn’t the relevant organization trying to
classify the various types of computer games to restrict games that
are tooviolent?
Both COLUMBINE HIGH SCHOOL COMMUNITY, Littleton, Colorado, 1996
shooting tragedy and Seung-Hui Cho shooting spree last year were
related toviolentgamer culture. Video games are just animated images
but due to theviolentnature, young minds are influenced.
Please review the airing of thisadvertisement.
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Yahoo News "MediaCorp kickstarts ’Saving Gaia’ green campaign with
provocativeadvertisement"
SINGAPORE: MediaCorp’s environmental conservation campaign, ’Saving
Gaia’, is back for a second year. The green initiative will be
launched on World Environment Day on June 5.
ADVERTISEMENT
This time, MediaCorp aims to get even more people involved and
challenge viewers with a graphicadvertisement.
A doll representing our Earth which is in trouble is the message
behind theadvertisementto promote MediaCorp’s ’Saving Gaia’
campaign.
Shaun Seow, Deputy CEO (News, Radio, Print), MediaCorp, said: "We’re
trying to deliver a message that’s cut through. We think that if it’s
a very pretty ad on saving the environment, touchy—feely, it might not
achieve the same results.
"And that’s why we’ve resorted to something a bit more thought—
provoking, and hopefully it’ll register the impact of what we’re doing
to the environment."
Also making an impact is Channel NewsAsia’s ’Saving Gaia’ documentary
series, which will run from June 16. This year, the programmes will
look at how some Asians are solving their most pressing environmental
problems.
And online, the ’Saving Gaia’ website, which will be launched on June
2, invites you to send in your green ideas. You can even submit a
video.
There will also be a competition to find an eco—hero, who will stand
to win S$10,000. Details will be out on June 2.
This June, MediaCorp will be going all out to show its support for the
environment — from wearing green on—air to having more environment—
related programmes on television and radio. Even its publications are
going green. — CNA/vm
Article taken from:http://sg.news.yahoo.com/cna/20080601/tap-351223-231650b.html
.
- References:
- “Saving Gaia” – Violent Advertisement
- From: info
- “Saving Gaia” – Violent Advertisement
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