Re: Ibiquity's "Gag Order" on engineers



"IBOCcrock" <ibocisacrock@xxxxxxxxx> wrote in message
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On Sep 3, 12:44?pm, "David Eduardo" <da...@xxxxxxxxxxxxxxxx> wrote:
"Steve" <sdanie...@xxxxxxxxxxxxx> wrote in message

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Sounds like you've finally matured a bit and now see the merits of FM
and the folly of HD-AM. Congratulations.

Quite the contrary. It has been known by broadcasters for some time that
there is no way to get any significant number of listeners under 55 to
tune
to AM, and the average age of AM listeners is increasing each year as a
consequence.

Some AMs have moved to FM. Others are simulcasting. Others have no FM to
move to, and are slowly losing revenue.

Those AMs have, perhaps, some chance to survive via HD. Otherwise, AM
will
be pretty much a thing of the past and only relevant or viable for very
niche formats or in some rural areas where there are no local FMs. Of
course, this is not an immediate do or die type thing; HD can develop
over
the next few years and AMs can attempt to restore some interest among
under-55s via the improved quality.

INSIDERADIO: "INSIDE STORY: News/Talk/Sports: Radio's Last Bastion"

"Music FMs of any flavor are utterly screwed... Which is why News/Talk/
Sports is radio's last bastion... Right now -- while FMs are losing
the music audience to new media -- satellite radio is offering more
News/Talk/Sports programming than we can fit on AM radio...
Accordingly, I urge owners of AM/FM clusters which include a News/Talk/
Sports AM to drop an FM music format and simulcast the News/Talk/
Sports AM... Imagine how smart you will look if -- suddenly -- your
entire market can now hear the News/Talk/Sports assets which are
radio's most-Sales-friendly programming..."

Claiming that AM radio is dying, when the music FMs are screwed - yea,
IBOC, with its jamming and poor coverage, is going to same AM ! You
are nothing more than an IBOC shill-parrot !


That quote is from an interview (probably with Walt Sabo or Holland Cooke)
with a consultant who wants to sell stations services that involve
converting FMs to talk. It is not the opinion of Inside Radio. Man, even
your quotes are misquoted. Of course that person is going to dismiss music
radio, as he sells talk radio services.

The fact is that FMs playing music are not screwed... those with good
content and good music will work no matter what the distribution method
is... FM, WiMax, etc. The ones that are jukeboxes with an antennas will not
do as well, although there will be a market for free radio for many many
years if not decades.

HD jams little or nothing that is actually relevant or being listened to. HD
digital coverage is as good as the analog "usable" coverage of an AM (around
10 mv/m in metros) and the newer chipsets perform much better than the
pretty dreadful first generation radios that came out in the first wave. In
fact, on my third generation car radio I get LA's KNX in HD to beyond its 5
mv/m contour... where the analog signal is subject to lots of noise, the HD
is clear. But don't let facts mess with your agenda.


.

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