Re: Acoustic Guitar Magazine - not responding to my email
- From: "WadeInChugiak@xxxxxxx" <WadeInChugiak@xxxxxxx>
- Date: 30 Dec 2005 15:04:04 -0800
Two thoughts -
1. Given that it's the holidays, it's more than likely that the
magazine is short-staffed until they crank back up after the first of
the year. It may well be that the person whose job it is to respond to
e-mails such as yours is out of town.
2. E-mail is actually not the best way to communicate anything of real
importance to any business, in my experience. E-mail is easy to
ignore, overlook or forget, and it doesn't seem to convey the urgency
or immediacy of a phone call or the importance or seriousness of a
polite, correctly spelled, handwritten letter.
When I've wanted information immediately, I call. When I actually want
to influence a company (as you're trying to do with your suggestion of
audio files) I write a letter, put a stamp on it, and mail it.
Letters on paper, delivered by the postal service, get far more
serious attention from companies than just about any form of
communication.
Not only is there something physical for them to look at and pass
around at staff meetings, but there's the underlying thought: "Gee, if
this guy went to the trouble to write this down and mail it, how many
hundreds of other people must feel the same way?"
Yeah, maybe your e-mail will get printed out and passed around the same
way, but maybe it won't. Maybe it'll just get glanced at and
forgotten.
One last thought - e-mail is so easy and instantaneous that it seems to
have sped up how quickly people expect answers. Practically every
guitar builder I know has stories about people who e-mail them with
long, detailed inquiries jammed with lots of questions, and who then
get peeved if they aren't answered within a day.
Maybe two weeks is a long time to not hear back from an e-mailed
suggestion, maybe it isn't. It might be that it's going into a group
of suggestions that will be discussed at the next staff meeting, and
they don't see the point in replying to you until they can actually
tell you that it's being taken into consideration, I don't know.
I still think that my first thought, with the holidays affecting their
response time, is the likeliest one.
But I'll close by suggesting that, whenever you DO want to get actual
immediate feedback from a business, that you simply pick up the phone
and call during business hours. That's what I always do, and it seems
to work a lot better than e-mailing and then waiting like a scorned
suitor to get a reply...even when e-mail responses are prompt they tend
to be SKETCHY, and if you call you can get their reasoning as well as
their answers.
Hope that makes sense.
Wade Hampton Miller
Chugiak, Alaska
.
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