Re: Bach = sacred cow



Michael Haslam wrote:

Peter T. Daniels <grammatim@xxxxxxxxxxxxxxxx> wrote:

Michael Haslam wrote:

Peter T. Daniels <grammatim@xxxxxxxxxxxxxxxx> wrote:

Michael Haslam wrote:

Doesn't sound like English to me! On analogy with keyed glockenspiel,
keyed lute would be the English name. We have enough trouble with
Volkswagen.

Fahrvergnügen, anyone?

Wassat?

Lit., 'travel satisfaction'. It was their slogan before, IIRC, "Drivers
wanted."

The last few weeks they've had a very unpleasant series of commercials in
which a little demon called "My Fast" urges the driver to do things his
passenger finds unpleasant. I don't see quite how it's supposed to sell
cars.

The successful campaign to sell the Hitler-inspired VW beetle to the
people of New York in the 1960's has been acclaimed as the greatest
marketing feat of all time.

Of _its_ time, surely (not that we were aware of any Nazi connections
that needed to be cleansed; it doesn't seem to have been a big hit over
there then).

There have been many successful ad campaigns since.
--
Peter T. Daniels grammatim@xxxxxxx
.



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