Selected Nielsen Comparisons - Week 10 (Wk4 of Sweeps)



Continuing comparisons, cause I still find them interesting. I've updated
various numbers based on Weekly Nielsen finals.

The numbers represent viewers, in millions.

Comparing the top WB shows to the top UPN shows (3 million plus)
Sorted by average for new episodes
1107 1114 1121 New Vwrs Ave Rpt Vwrs Ave Eps Ave
Gilmore Girls WB 5.8 6.2 6.3 10 58.9 5.89 1 4.0 4.00 11 5.72
Smallville WB 5.5 6.0 R2.5 8 46.5 5.81 1 2.5 2.50 9 5.44
EHC UPN 5.3 5.4 2.8 9 55.4 5.54 -- ---- ---- 9 5.54
Seventh Heaven WB 5.6 5.8 6.3 9 49.3 5.48 1 4.1 4.10 10 5.34
ANTM UPN 5.5 5.5 4.7 10 51.0 5.10 -- ---- ---- 10 5.10
Supernatural WB 4.5 4.2 5.4 10 50.6 5.06 1 2.8 2.80 11 4.85
Charmed WB 4.4 4.2 4.3 10 41.8 4.18 -- ---- ---- 10.4.18
WWW Smackdown UPN 4.2 4.9 4.5 11 44.5 4.05 -- ---- ---- 11 4.05
Everwood WB 3.7 4.2 R1.5 8 31.2 3.90 1 1.5 1.50 9 3.63
Girlfriends UPN 4.2 3.7 3.8 8 30.4 3.80 1 2.3 2.30 9 3.63
All of Us UPN 3.7 3.3 3.9 8 29.3 3.66 1 2.3 2.30 9 3.51
Reba WB 3.3 3.6 R3.6 9 32.8 3.64 2 6.9 3.45 11 3.61
Half and Half UPN 3.7 3.4 3.5 8 27.4 3.43 1 2.1 2.10 9 3.28
Love, Inc. UPN 2.8 3.8 1.8 10 33.1 3.31 -- ---- ---- 10 3.31
One on One UPN 3.1 3.0 3.4 8 26.5 3.31 1 2.4 2.40 9 3.21
One Tree Hill WB 3.4 3.5 R2.1 7 23.0 3.29 1 2.1 2.10 8 3.14
Veronica Mars UPN 3.1 2.9 2.5 8 24.1 3.01 1 2.2 2.20 9 2.92

Everybody Hates Chris 2.8 million for a new ep
Smallville 2.5 million for a repeat
This is why you don't waste a new ep on Thanksgiving night.

Monday Comparisons
1107 1114 1121 New Vwrs Ave Rpt Vwrs Ave
King of Queens CBS 11.2 10.9 11.0 9 97.0 10.78 1 9.5 9.50
How I Met Your Mother CBS 10.6 10.4 10.3 9 92.9 10.32 1 8.2 8.20
Seventh Heaven WB 5.6 5.8 6.3 9 49.3 5.48 1 4.1 4.10
Related Mon-900 WB 2.6 2.7 2.9 4 10.7 2.65 3 6.7 2.23
Prison Break Mon-8pm Fox ---- R5.6 R5.8 -- ---- ---- 4 23.3 5.83
Prison Break (9pm) Fox 8.1 9.6 10.1 11 101.1 9.18 -- ---- ----
One on One UPN 3.1 3.0 3.4 8 26.5 3.31 1 2.4 2.40
All of Us UPN 3.7 3.3 3.9 8 29.3 3.66 1 2.3 2.30
Girlfriends UPN 4.2 3.7 3.8 8 30.4 3.80 1 2.3 2.30
Half and Half UPN 3.7 3.4 3.5 8 27.4 3.43 1 2.1 2.10

Related has shown steady growth with its new episodes on Monday so far. At
this rate, it should be up to 5 million viewers in just 23 more episodes.
If they show another couple of episodes, in front of new 7th episodes, it
might, at least, reach 3 million. Or maybe not.


Tuesday Comparisons
1107 1114 1121 New Vwrs Ave Rpt Vwrs Ave
Gilmore Girls WB 5.8 6.2 6.3 10 58.9 5.89 1 4.0 4.00
Bones Fox 6.9 8.8 7.3 7 57.1 8.16 1 4.5 4.50
Supernatural WB 4.5 4.2 5.4 10 50.6 5.06 1 2.8 2.80

And the Tuesday 9pm WB incubator continues to work it's magic. Shows that
debuted in that slot, first following Buffy, then following Gilmore Girls,
Dawson's Creek, Felicity, Angel, Smallville, One Tree Hill, and now
Supernatural.


Wednesday Comparison
1031 1107 1114 New Vwrs Ave Rpt Vwrs Ave
Veronica Mars UPN 3.1 2.9 2.5 8 24.1 3.01 1 2.2 2.20
Related WB R1.9 R1.9 ---- 4 10.5 2.63 3 6.0 2.00
Trading Spouses Fox 8.2 7.3 ---- 3 24.4 8.13 -- ---- ----
One Tree Hill WB 3.4 3.5 R2.1 7 23.0 3.29 1 2.1 2.10
One Tree Hill (900) WB ---- ---- R1.7 -- ---- ---- 1 1.7 1.70
Freddie ABC 8.4 8.6 ---- 6 49.7 8.28 -- ---- ----
George Lopez ABC 7.9 8.1 ---- 6 48.5 8.08 -- ---- ----
ANTM UPN 5.5 5.5 4.7 10 51.0 5.10 -- ---- ----

The new ep on the night before Thanksgiving hurt VM. There's a very good
reason why the WB, Fox, and ABC punted for the night.


Thursday Comparisons
1107 1114 1121 New Vwrs Ave Rpt Vwrs Ave
The O.C. Fox 5.8 6.2 ---- 6 38.0 6.33 -- ---- ----
Smallville WB 5.5 6.0 R2.5 8 46.5 5.81 1 2.5 2.50
EHC UPN 5.3 5.4 2.8 9 55.4 5.54 -- ---- ----
Love, Inc. UPN 2.8 3.8 1.8 10 33.1 3.31 -- ---- ----
Everwood WB 3.7 4.2 R1.5 8 31.2 3.90 1 1.5 1.50
Eve UPN 2.8 3.2 1.8 10 28.8 2.88 -- ---- ----
Cuts UPN 2.6 2.9 1.9 10 25.8 2.58 -- ---- ----

This is your brain. This is UPN scheduling new episodes on Thanksgiving
night.

What the hell were they thinking?


Friday Comparisons
1107 1114 1121 New Vwrs Ave Rpt Vwrs Ave
WWW Smackdown UPN 4.2 4.9 4.5 11 44.5 4.05 -- ---- ----
WILAY WB 2.2 2.5 R1.9 9 20.9 2.32 2 4.1 2.05
WILAY (830) WB ---- ---- ---- -- ---- ---- 3 6.3 2.10
Twins (830) WB ---- ---- ---- 5 12.7 2.54 -- ---- ----
Reba (830) WB R2.5 R2.7 R2.7 -- ---- ---- 3 7.9 2.63
Reba WB 3.3 3.6 R3.6 9 32.8 3.64 2 6.9 3.45
Twins (930) WB 2.5 2.6 R2.6 5 13.5 2.70 1 2.6 2.60
MITM Fox 3.7 3.2 ---- 7 24.4 3.49 -- ---- ----
Bernie Mac Fox 3.7 4.0 ---- 8 30.5 3.81 -- ---- ----
Killer Instinct Fox 3.9 3.3 ---- 8 35.0 4.38 -- ---- ----

Fox punts for the 3rd straight night. WWE shows its ability to draw it
audience regardless. Reba shows its true strength, it gets just about the
same numbers with repeats as it does with new eps (even the Sunday Reba
repeats did 2.5 and 2.7).


And one last comparison
I'll probably keep doing the GW and JoA season 1 comparisons up to episode
13 (that was JoA's last double digit viewer total).

Prem Ep2 Ep3 Ep4 Ep5 Ep6 Ep7 Ep8 Ep9 Ep10 Ave
Ghost Whisperer 11.3 10.7 11.1 10.0 10.6 11.7 12.8 11.4 12.1 12.3 11.4
JoA (s1 debut) 13.5 12.5 11.2 10.9 10.1 10.6 11.3 11.3 11.0 11.0 11.3

JoA's next three eps did 10.3, 12.0, and 13.0 for a 13 ep average of
11.44. That's a mark for GW to shoot for, which it can reach just by
doing as well as it has.
--
I have a theory, it could be bunnies
.



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