Should You Be Worried About What's in Your Cosmetics?



NaturalNews.com
August 22 2008


Should You Be Worried About What's in Your Cosmetics?
by Flora Stay, D.D.S.


(NaturalNews) Stores stock thousands of brands of cosmetics to help us
look like the latest Hollywood actress. We bought the ads and the
products lock, stock and barrel to the tune of $200 billion in retail
sales in the year 2000. According to TNS Media Intelligence, just the
ad sales in 2006 for the cosmetics industry was higher than any other
industry with a staggering 2.2 billion dollars.

These cosmetics in pretty containers that we dish out lots of money
for, are advertised using psychological factors in ads to motivate us
to buy them, no matter what the price. The higher end cosmetics
offered in stores base their price on hand-holding, and the brand they
have built with their packaging and advertising campaigns.

These companies claim they spend millions on research and use more
expensive ingredients. However, truth be known, it's how the
advertisement looks and whether it successfully calls us to action,
that sells us rather than the ingredients.

It is shocking to learn the FDA does not assess the safety of
cosmetics and the industry has been left to police themselves. The
basic ingredients used are mostly the same whether it's purchased at a
high end counter in a fancy package, or for a tenth of the cost at a
low end store.

As consumers, what you need to know is that there are ingredients in
high end or inexpensive cosmetics that could cause health concerns.
For example, the following is a small list of ingredients that could
cause allergies and possibly lead to chronic illness, yet found in
many cosmetics. Others are known toxins:

Pthalates - Known toxin. Found in many nail polish, including
expensive brands

Alcohol - Dries the skin

Salicylic acid - Revered for many uses, can cause allergies

Sodium Lauryl Sulfate - This is an industrial detergent and can cause
allergies

As wise consumers, we must become educated before buying cosmetics and
skin care products with our hard earned money.

As you can see, consumers must be aware and become educated before
going for the pretty package. There is a good websites that sheds
light on this subject: Environmental Working Group (http://
www.ewg.org) . EWG's website (www.cosmeticdatabase.org) even rates
cosmetic brands for safety. Go there to check yours.

Dr. Flora Stay is the author of Secret Gateway to Health, Clinical
Professor at University of Southern California School of Dentistry and
founder of Cleure (fusion of Clean & Pure), (www.cleure.com) is the
trusted company for chemically safe personal care and cosmetic
products. You can receive a FREE e-book "Product Labels, A Cautionary
Tale" to help you learn how to become wise shoppers and avoid products
with toxic ingredients. Just go to (http://www.cleure.com) right now
and download this e-book.

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About the author
Dr. Flora Stay is the founder of Cleure (fusion of Clean & Pure)
(www.cleure.com),the trusted company for chemically safe personal care
and cosmetic products. She is currently an Associate Professor at
U.S.C. School of Dentistry Dept. of Diagnostic Sciences. Her new book
'Secret Gateway to Health' is available at Amazon and Barnes and
Nobel. Go to her website now for a FREE e-book "Product Labels: a
cautionary tale" at http://www.cleure.com






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