Who put the "crap" in "Crapintosh?"



From ZDNET:

http://blogs.zdnet.com/igeneration/?p=637

Who put the "crap" in "Crapintosh?"
Posted by Zack Whittaker @ 4:35 am December 2nd, 2008

The hate campaign certain Windows users have against Macintosh users
must stop! Not only are these naughty people so very ill informed, but
also quite rude. This article will explore (with genuine fact) why
exactly Macintosh is more productive, cheaper, better looking and more
reliable to invest your student money in than anywhere else.

I will begin with a quote, (and Lord knows how we English students love
them):
³In a world without walls or fences, what use do we have for Windows or
Gates?²

Here, here, well said, whoever you are! And, in light of this piece of
literary genius, boys and girls, I come to you with a simple plea.
Students across our fair planet, throw your chunky PCs out of the
nearest window, (careful not to hurt yourself) run to the nearest Mac
store and waste the whole of your student loan on a brand new Mac.

Many of you may have seen the Mac parody adverts on the television, the
ones with comedy duo Mitchell and Webb? Naturally I use the word
?comedy¹ lightly. The problem with Mac¹s popularity lies in the filming
of these very adverts. People are simply not aware that Macs to great
things. These adverts (foolishly) give the Macintosh a light hearted,
and friendly approach to computing, a sell which doesn¹t quite match the
hard sell that rival PC companies have.

By rights this should be a good thing. But it isn¹t. Having an ad
campaign completely boasting simplicity doesn¹t do justice to all of the
amazing things you can do with a Macintosh. I don¹t want a white
background and a semi cool Mac fan telling me very calmly that ?did I
know that I can?rar rar rar¹. Boring!

Not helping with this ?sissy¹ image is that Macintosh tend name their
products using an abundance of neologisms ?iPod¹, ?MacBook¹ and for the
actual operating system ?OS X.¹

This causes confusion in the minds of many, as the word used to define
the machine, doesn¹t necessarily capture its true potential. It also
paves the way for genius individuals to conjure phrases such as ?iSuck¹
and ?iPretend I am Better than you But I am Not,¹ and the lovely
colloquial ?Crapintosh.¹ Wow, thanks, I¹m off now to edit a photograph
in double quick time, whilst watching a movie, recording an album, doing
a podcast, and having a little sulk.

OK so I¹ll admit, in terms of advertising the aforementioned Macintosh
operating system seem far less attractive than the Microsoft equivalent.
Let¹s face it with names such as ³Vista Ultimate² or ³Windows Server,²
which not only seem gargantuan (which many would buy out of sheer fear
of not doing so) but also appear to do exactly what they say on the tin.
To be fair, over a decision on a name basis only, between ³Mac OS X² and
³Vista Ultimate,² I¹d go for anything that says ³ultimate.² This sadly,
only results in a deep sense of regret you should have made the other
choice.

If you are indeed someone who¹s felt that feeling time and time again,
and is starting to believe as I did, that there must be something
better; make sure you read on. Salvation lies within. There is a light
at the end of the tunnel, and that light is Mac.

Macintosh today as a company is better than ever, especially for
students. And thank God, they¹ve got a bit meaner. Take a look at this
statistic: ³Apple recently closed the single largest educational sale
ever, 23,000 iBooks.² And this number is only going to increase as time
goes on. Apple has opened a brand new factory recently in California,
enabling them to whop out thousands of the new MacBook (a gorgeous
looking piece of kit) in a state of the art manner near to perfection.
Better still, statistically is it more productive than a PC.

A business Mac user gets $24,000 more work done per year, his or her
computer is down 14% less, and it costs less to support than any other
platform. So, when you do your work on it, you¹ll get better grades! Not
only that it¹ll last longer and not be worth nothing once you¹ve got it
home. It¹s a no brainer, really.

The new factory also enables Macintosh to lose the old plastic casing
for the MacBook¹s and replace it with lovely shiny brushed steel,
naturally cut and moulded with surgical precision, just like the
?PowerBooks¹ of yesteryear.

Apple has over $4.2 billion in cash and short-term investments on its
balance sheet. This statistic means Apple have the money to constantly
revamp their products making sure that they work well for the customer.
The new range of iPod devices has only been out a couple of years, and
they have many models spanning many generation; but buy a Mac and you
are part of a constant process of development.

This money also helps to provide the customer with unrivalled technical
support, coming as standard. If though, you do wish to be treated like a
monarch, choose the ?Apple care plan.¹ This permits you to much more
support and extends your warranty a great deal.

The Mac is very reasonable for your budget as a student, especially with
the discounts they offer for students. They provide phenomenal
processing power even as standard, along with masses of storage for the
price they even start at. This allows you to do pretty much whatever you
want on it. They also look very pretty compared to the horrible plastic
black/grey rivals (yuck).

For students, the best bit is on the Education store on the Mac website,
with extreme discounts by simply choosing your institution (although
only available from your institution¹s internal network or via VPN at
home). Not only will you find the prices dramatically slashed, but you
may be lucky enough to choose a free iPod and printer with your
purchase. Name me another company which does that for everyone at
certain times of the year? Don¹t try, because you can¹t.

There really is too much to say about Apple. Please students of the
world, if this article has struck a chord with you, and you want to be
the coolest student on campus, and still have some spare cash left, just
get a Mac; it¹s so very easy. Trust me, I¹ve got one.
.



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