Re: Yep, some more actual Mac advocacy (This is comp.sys.mac.advocacy, after all)

On Sat, 12 Apr 2008 00:42:45 +0200, Sandman <mr@xxxxxxxxxxx> wrote:

In article <5eavv39f8r5ddgk8aq705enoj9oheuur6c@xxxxxxx>,
Mayor of R'lyeh <mayor.of.rlyeh@xxxxxxxxx> wrote:

On Fri, 11 Apr 2008 10:22:15 -0700 (PDT), Dave Fritzinger
<dfritzin@xxxxxxxxxxx> wrote:

Interesting article in Business Week.

http://www.businessweek.com/technology/content/apr2008/tc20080410_206881.htm

"The 20-year death grip that Microsoft has held on the core of
computing is finally weakening--pried loose with just two fingers. With
one finger you press "Control" and with the other you press "right
arrow." Instantly you switch from a Macintosh operating system (OS) to
a Microsoft Windows OS. Then, with another two-finger press, you
switch back again. So as you edit family pictures, you might use Mac's
iPhoto. And when you want to access your corporate e-mail, you can
switch back instantly to Microsoft Exchange."

I've been saying for months that Apple is missing a Golden Opportunity
by not making the fact that any OS can run on Macs the centerpiece of
an ad campaign. It might not sit well with the Mac Faithful but it
would certainly make a lot of other people take a second look at Mac
HW.

The Get a Mac ads have mentioned this on several occasions.

Its been mentioned in passing but I'm talking about launching a
campaign that has that point as its centerpiece.
Of course it would require Apple ads to actually promote Apple
products instead of taking cheapshots at Microsoft based on
half-truths and outright lies.




--

Why settle for the lesser evil?
Cthulhu for president 2008.
.

Relevant Pages

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