Re: Don't engines use Synonyms yet?

Fred Hedges wrote:
I notice our website (http://www.thermoteknix.com/) is 3rd in the google rankings for Miniature Infrared Camera, but nowhere for Small Infrared Camera. I thought the engines were smarter than that. I'm thinking it must be fairly easy to use Synonyms (especially in English), to find a "root" expression - or token - to represent a word or phrase, making the search term a little more generic. In reality, "keyword" is a rather unforgiving concept. Don't you agree?

No, it isn't.

Miniature and small are to different descriptions. Where miniature would, from my point of view, be something like very small.

So how do you think a search engine is going to interpret all those litle differences and listing your site, even if the words are not on your pages in, for various synonyms?

The rules are very easy: if the words are on your site and in links to it, Goolge will show your site for that words if searched for them.

Where in the serps your site will show, depends on the amount of words, the theme of your website, the links placed to it etc.


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