Re: Watch for Xylys: Further interesting comments on Titan's move with Swiss Made Watches

What's interesting is that India has become a significant market for
consumer goods (often sporting local Indian brands rather than worldwide
brands). When you have a billion people, even if only the top 5% to 10% of
them have incomes that are comparable to Western incomes, that still means a
market of 50 to 100 million consumers, as many as the larger EU countries
such as Germany or France. As your quoted article implies, the market is
sophisticated, with ad agencies and celebrity endorsements and so on,
though the endorser might be a Bollywood star that Westerners have never
heard of. All in all a sort of parallel universe.



"SWG" <swisswatchguy@xxxxxxxxxxx> wrote in message
news:1141028215.554041.106710@xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx

Here some further interesting comments on Titan's strategic move:



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