Re: Some rolex thoughts


Fraser Johnston wrote:
> "John S." <hjsjms@xxxxxx> wrote in message
> news:1123680128.796671.313180@xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx
> > That's an advertisers dream...to have consumers continue to repeat
> > advertising copy as though it was the truth. There really never was a
> > time when Rolex was the producer the most accurate watch. They have
> > always had a lot of competition. And of course by 1984 the performance
> > of Rolex and other mechanical chronometers had been completely eclipsed
> > by inexpensive quartz timed watches from asia.
>
> That's why they are still making mega bucks. Just as people ask for a Coke
> and not a cola fizzy drink. They advertising of machine of Rolex is
> certainly something to be admired. Can't be cheap to run.

Oh, yes they certainly give every indication of being very successful.
That is quite an achievement actually. I would imagine their return is
substantial on the money spent in advertising.

> Fraser

.

Relevant Pages

  • Its kind of bizarre that people pride themselves on being ripped off.
    ... > Fraser Johnston wrote: ... >>> advertising copy as though it was the truth. ... >>> time when Rolex was the producer the most accurate watch. ...
    (alt.horology)
  • Re: Some rolex thoughts
    ... > That's an advertisers dream...to have consumers continue to repeat ... > advertising copy as though it was the truth. ... > time when Rolex was the producer the most accurate watch. ...
    (alt.horology)
  • Re: Some rolex thoughts
    ... Fraser Johnston wrote: ... I remember hearing about Rolex as a small child. ... of Rolex and other mechanical chronometers had been completely eclipsed ... Interesting how advertising copy gets handed down through generations ...
    (alt.horology)
  • Re: Negative Campaigning *SUCKS*
    ... campaigns is to make them all responsible under the Truth in Advertising ... Advertising laws ?What is truly bizarre about all this is the fact that both ... the Republican Party and the Democratic Party are in total agreement about ... agreement is not possible ?Also why do those political ads excluded both the ...
    (rec.arts.tv)
  • Re: Is there away to tell what date a web page was updated?
    ... But even if the advertising is added at the last momen, ... You're also cautiously depending on him to tell the truth ... It also wouldn't hurt to date emails within the text of the email, ...
    (microsoft.public.windowsxp.general)