Re: $5 monthly surcharge




"Douglas C. Neidermeyer" <doug@xxxxxxxxx> wrote in message
news:a8ednac9Pc7LCFLZnZ2dnUVZ_oednZ2d@xxxxxxxxxxxxxx
"John Navas" <spamfilter0@xxxxxxxxxxxxxx> wrote in message
news:m4atc2pfap6ttbqkrlvn7h1fh0hvt85pqq@xxxxxxxxxx
On Mon, 31 Jul 2006 20:57:41 -0400, "Douglas C. Neidermeyer"
<doug@xxxxxxxxx> wrote in
<G9KdnWi765mYOlPZnZ2dnUVZ_qOdnZ2d@xxxxxxxxxxx>:

Saw a headline crawler on one of the cable news channels that Cingular
was
going to impose a $5 monthly surcharge to non-GSM phone customers
starting
in September.

Yep. Old news here. Not terribly surprising.



Actually it is. You'd think a big sophisticated company would understand
that the carrot is better than the stick getting people to change their
behavior. Offer an inducement to change phones, don't say if you don't,
we'll punish you.


Actually, letters are going out now offering waived upgrade fees for TDMA
and TDMA/Gait customers. They'll it the door a full month before the 5 bucks
hits their bills. The VIP site also has "special deals" for some of those
customers on hardware. (Yes, those deals are tied to ARPU and profitability-
That's WHY you go into business, to make a profit, not as a public service)

Mark


.