Re: OT CAR AIR CONDITIONERS -

tak wrote:



The real story of how they came to be.

The 3 Goldberg brothers, Norman, Hiram, and Max, invented and
developed the first automobile air-conditioner.

On July 17, 1946, the temperature in Detroit was 97 degrees. The 3
brothers walked into old man Henry Ford's office and sweet-talked his
secretary into telling him that 3 gentlemen were there with the most
exciting innovation in the auto industry since the electric starter.

Henry was curious and invited them into his office. They refused and
instead asked that he come out to the parking lot to their car.

They persuaded him to get into the car which was about 130 degrees -
turned on the air conditioner and cooled the car off immediately. The
old man got very excited and invited them back to the office, where
he offered them $3 million for the patent.

The brothers refused, saying they would settle for $2 million, but
they wanted the recognition by having a label, 'The Goldberg
Air-Conditioner,' on the dashboard of each car that it was installed
in.

Now old man Ford was more than just a little anti-Semitic, and there
was no way he was going to put the Goldbergs' name on 2 million Fords.

They haggled back and forth for about 2 hours and finally agreed on
$4 million, and that just their first names would be shown.

And so to this day, all Ford air conditioners show Norm, Hi and Max
on the controls.

Now you know.



How come you didn't send this to me for redistribution? It certainly
would have made the queue.
.

Relevant Pages

  • Ping Buzzard:
    ... The 3 Goldberg brothers, Norman, Hiram, and Max, invented and developed the first automobile air-conditioner. ... The 3 brothers walked into old man Henry Ford's office and sweet-talked his secretary into telling him that 3 gentlemen were there with the most exciting innovation in the auto industry since the electric starter. ... They persuaded him to get into the car which was about 130 degrees - turned on the air conditioner and cooled the car off immediately. ... The brothers refused, saying they would settle for $2 million, but they wanted the recognition by having a label, "The Goldberg Air-Conditioner," on the dashboard of each car that it was installed in. ...
    (soc.culture.jewish)
  • Re: OT CAR AIR CONDITIONERS -
    ... The 3 Goldberg brothers, Norman, Hiram, and Max, invented and developed ... the first automobile air-conditioner. ... They persuaded him to get into the car which was about 130 degrees - ...
    (alt.autos.toyota)
  • Re: OT: For you car buffs
    ... brothers, Norman, Hiram, and Maxwell invented and developed the first ... instead asked that he come out to the parking lot to their car. ... turned on the air-conditioner and cooled the car off immediately. ... Are you sure it was Hiram Goldberg? ...
    (rec.music.makers.guitar.acoustic)
  • Re: OT CAR AIR CONDITIONERS -
    ... The 3 Goldberg brothers, Norman, Hiram, and Max, invented and developed ... the first automobile air-conditioner. ... They persuaded him to get into the car which was about 130 degrees - ... wanted the recognition by having a label, 'The Goldberg Air-Conditioner,' ...
    (alt.autos.toyota)
  • Re: OT CAR AIR CONDITIONERS -
    ... developed the first automobile air-conditioner. ... brothers walked into old man Henry Ford's office and sweet-talked his ... They persuaded him to get into the car which was about 130 degrees - ... they wanted the recognition by having a label, 'The Goldberg ...
    (alt.autos.toyota)